ProSiebenSat.1 acquires RapidApe
The Berlin-based Adtech startup RapidApe was acquired by the German mass media company ProSiebenSat.1. RapidApe analyses and monitores the success of TV campaigns to understand the relationship between TV and web. The tool will in the future also be used by P7S1’s portfolio e-commerce ventures. Details of the deal remain undisclosed.
French car sharing service Drivy acquires Autonetzer
The Stuttgart-based private car sharing startup Autonetzer, which is the leading one in this sector, got acquired by its French competitor Drivy. However, Autonetzer’s staff will not join the Drivy team. Details of the deal remain undisclosed.
Applift acquires Bidstalk from Singapur
After acquiring Appiris in February, the mobile marketing platform Applift now bought the mobile white label ad platform Bidstalk from Singapur. Together with the 40 people strong new team, Applift now grew to 200 employees. As you can guess today: Details of the deal remain undisclosed.