13. January 2012–
Ashton Kutcher may have been in the headlines recently for personal reasons, but behind the scenes we all know that he's an enthusiastic businessman – and one who's especially fond of the Berlin startup scene, having recently invested in SoundCloud and Amen.
Yes – behind the the dewy good looks is the brain of a a shrewd business investor. We've collected together his top brain-pourings on the tech startup scene to inspire you over the weekend – enjoy!
Technology – it's fast. And like an apple
In an interview featured on online magazine Details, Kutcher talks about social media's potential
"The only thing we can really dictate, in where things are going, it's like an apple growing on an apple tree. If you eat it too early, it might taste really sour, but eventually it's going to be an apple, it's going to be ripe"
Computers. They will become jewellery
Another goody from Details, this time on wearable tech
"I think the big next wave will be wearable technologies. Your phone will be your true PC, and these technologies will act as your mouse and keyboard. You'll have a high-fashion bracelet that will perform functions for you—it'll track your health, your movement, your sleep, your activity—and by wearing a couple of rings, you'll be able to type in the air or take pictures with your fingers. There'll be a device that will track your eye movement, whether it's an earpiece with a camera or a necklace that can project and record"
Tech pitches are like movie scripts
This quote was snagged from Business Insider's top tips on getting Ashton Kutcher on board. Investment-wise of course.
"As an actor, when we receive a script, we start breaking down every character by their want. Every character has an objective and a super objective. So what I frequently do is look at technology the same way. I'll think, I'm a user of this platform. What do I want and how badly do I want it? How much friction am I willing to put up with to get what I want, and where can you eliminate that friction to get me what I want faster?"
Investing in a startup is like making a movie
Featured on TechCrunch, American TV talk show host Charlie Rose interviews Ashton Kutcher about his journey round tech interest and investments.
“What does the market need or want? Like in a script, every character has a need or want.”
Social media can be boring
A Q&A with Kutcher: The actor, investor and tech guru, on Drip Magazine
“A lot of people use social media to share mundane things or for self-glorification. I try to use it to share interesting things with people.”
... but Twitter is a moder-day deity
A quirky analogy of the "all seeing" social media from Details
“People used to behave morally because they thought God was always watching – in some ways God today is the collective, and the collective is watching.”
We need to keep it real in the digital age
A great little quote from Harper's BAZAAR. Plain and simple.
"If you miss me ... you can't text, you can't email, you can't post it on my [Facebook] wall. If you really miss me, you come and see me."
You don't need school smarts
You don't? Well Kutcher doesn't seem to think so, as reported on The Atlantic Wire
“The failures that we have are sometimes expensive educations”
Get what you want by getting off your...
An 'all about Ashton Kutcher' article on Hello!:
"I don’t believe that old cliché that good things come to those who wait. I think good things come to those who want something so bad they can’t sit still"
And pursuing your dreams
No list of top quotes would be complete without some uplifting words of inspiration. Mr Kutcher, you clearly are a modern-day prophet!
"Sometimes we are called to wait and it can be a good thing, but other times I really believe that we need to make things happen, and pursue our dreams with reckless abandon."
Image credit: Flickr user Kevin Krejci