Berlin’s Android PIT clocks a million users



Berlin’s Android PIT clocked over one million registered users last week, making it the world’s largest independent Android online platform, with plans to reach three million by the end of 2012.

Android PIT started in 2009 as a German-language blog and forum, and quickly expanded to English, Spanish, Russian, French and Portuguese versions. It now provides a wide range of Android-related news and content, servicing fans (and presumably foes) of the operating service worldwide.

A press release on Thursday makes the company’s future growth plans plain: add two additional languages in May 2012, top 10 million unique visitors by the end of the year (up from 1.5 million in March 2011), and make about 30 hires in coming months to reach a total 70 employees.

Android PIT also manages the Android PIT App Centre, one of the five largest independent stores of its kind.

What’s behind Android PIT’s success?

Android PIT’s Yan Matusevich attributes the platform’s growth to good timing – the first Android-related website in the German-speaking blogosphere – and its ambitions to expand. The company plans to roll out another four languages in coming months.