6. May 2013–
Startup Safary, the team behind what they say will be “Europe’s biggest startup event”, has officially launched its crowdfunding campaign at the Re:publica conference today. The team is busy organising a new event for 6 September this year, where they aim to have over 100 Berlin startups open their doors to allow budding entrepreneurs a sneak peek into their work.
Participants in the Open Door day will be able to make their own event schedule, picking from hundreds of events held in startup offices. The format of these events will be determined by the individual companies – they can choose to host a networking event, office tour, workshop or keynote speech, for example.
So far more than 30 companies have signed up, founders Maciek Laskus and Clarissa Steinhöfel told us, including Fab, 9Flats, Delivery Hero and Sponsorpay. The team plans on expanding the concept to other cities including New York, Paris, San Francisco and Tel Aviv.
The crowdfunding campaign will be hosted on Startnext and contributors will be offered rewards in exchange for donating. Examples of these rewards include early booking options and a mystery box with gifts provided by participating companies and partners. The goal is €35,000, which will be used to build a larger team, create a website, launch an app and promote the event throughout Europe.
Startup Safary organises three types of events – Startup Safary, Startup Safary Tours and Safary Dinners. The Startup Safary Tours take small groups through selected startups and has so far expanded to Krakow and Cologne, while the dinners are exclusive networking events that take guests to three high-quality restaurants for three different course, with the groups changing at each restaurant to maximise contact building.
When asked how they will finance the Startup Safary programme long-term, the founders told us they plan on having three revenue streams: sponsorship, ticket sales and a freemium model – which will allow companies to pay for extra visibility for their events.
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