5. February 2015–
German diapers retailer appears to plan an IPO, Wimdu closes media for equity deal, Pflegebox raises seven-digit amount, so does Meetrics. GPredicitive raises €2.5 from Target Partners.
Windeln.de is preparing a stock market listing – 2 sources familiar with the deal report
Windeln.de sells baby food, children’s clothing and toys. In January the startup, which was founded in 2010, raised €45 million from Goldman Sachs, Deutsche Bank, DN Capital, MCI Management and 360 Capital Partners. Two sources report, that windeln.de plans an IPO, which could take place as early as the first half of 2015. Windeln.de and the banks decided not comment.
Airbnb clone Wimdu closes a Media For Equity deal for TV commercials in Spain and Italy
The Italian media company Mediaset invested several million in Rocket Internet’s Wimdu in form of a Media For Equity deal. It will be used for growth in Spain and Italy.
(via mail), Background: [Gründerszene] (German)
Pflegebox raises another seven-digit amount
The home care subscription box Pflegebox has raised a second seven-digit amount within eight months. Investors, in both cases, are IBB Beteiligungsgesellschaft, the mail-order business Klingel, Yabeo Capital, as well as private investors, e.g. Susanne Porsche. The investment will be used to expand the business.
Meetrics raised seven-digit amount
Berlin’s AdTech-Startup Meetrics wants to continue to grow in its existing markets (UK, USA, France). Former investors (NWZ Digital, Nordwest-Mediengruppe, IBB Beteiligungsgesellschaft) and new ones (Yabeo Capital and private investors) support that idea and invest a seven-digit amount. Meetrics helps to increase the quality and effect of advertising campaigns and editorial content.
GPredictive raises €2.5 million
Munich-based VC Target Partners announced a €2.5 million Series A investment in GPredictive. The Hamburg company analyzes customer data for enterprises and predicts the future behavior of customers, enabling businesses to achieve a more accurate marketing and sales alignment. GPredictive offers analytics as software-as-a-service, thus eliminating the need for companies to have large IT departments, specialized knowledge or incur investment costs. The investment will be used for product development and the expansion of sales activities.