Online identity verification startup Trustev has been named Europe’s best new startup and voted as winner of the Tech All Stars 2013 competition. The Irish company beat out runners-up Ecochain and Snap Fashion – out of about 300 applicants and a shortlist of 12 finalists –to receive the accolade, awarded by European Commission Vice President Neelie Kroes (above) at the Founder’s Forum in London yesterday.
The Tech All Stars competition gives selected teams the opportunity to pitch at the hottest European startup events. The first leg of the event took place in Berlin in partnership with Angelsbootcamp and moved to London with three finalists. As the winner, Trustev will get the chance to attend the European Commission’s Digital Agenda event in Dublin on 19 June.
Founded in 2012 and headed by serial entrepreneur Pat Phelan, Trustev has developed a “social fingerprinting technology” that verifies customer identity to fight online fraud. The platform helps retailers ensure that they are conducting business with real human beings.
Tech All Stars is sponsored by the European Commission as part of Startup Europe – a six-part plan aimed at strengthening the web entrepreneurial environment in Europe. As part of the initiative, the Startup Europe Leaders Club revealed a tech entrepreneur’s manifesto in London yesterday outlining five key areas that need to be addressed in order for startups to thrive in the region.
featured image via Tech All Stars Facebook page
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