Union Square Ventures is back in Berlin: $7m for THE Football App



UPDATE Score! Motain GmbH, the German company behind popular sports service THE Football App, has enticed US venture capital firm Union Square Ventures back to Berlin as the lead investor in a $7m funding round.

It’s just six months since the company’s last funding deal led by Berlin’s Earlybird and brings the total raised so far to at least $20m. At the time of the last deal, THE Football App – which provides football news, scores, statistics and videos to legions of committed fans – claimed about 6.5 million downloads. It’s now topped 10 million downloads with about 4.5 million active monthly users around the world. 

Plans include bumping up the social aspects of the platform further. “We are excited to be working with an investor who has supported companies like Twitter, Foursquare or Tumblr,” the company’s CEO and founder Lucas von Cranach said.

“Having Union Square Ventures on board will allow us to benefit from this experience whilst we develop our social platform further.”

The company’s goal is to “double our user base after the 2014 World Cup” in Brazil. 

New features for the app already include a Fan Zone with user profiles and deep Twitter integration. The app is currently available for free on iOS, with Android, WinPhone, Windows 8, and Samsung Smart TV “coming soon in over 190 countries”. 

Union Square Ventures, co-founded by Fred Wilson and Brad Burnham in 2004, is based in New York and manages $650m across four funds. It’s the second deal for the firm in Berlin and the third in Germany following a $10m round for SoundCloud in January 2011 and a $12m deal with Auxmoney in March 2013.

Article updated 8pm CEST 25 October 2013 – We misinterpreted company office documents and originally reported this round as a Series B round – it’s actually part of the company’s Series A. 

Image credit: football table by Flickr user riklomas