11. December 2012–
Sometimes Rocket Internet's portfolio companies just look like capital munching machines – the most recent announcement in a long string of financing rounds sees Brazilian online shop Dafiti gathering $65million funding. That brings the total investment in the eCommerce site to an impressive $180m.
Quadrant and Kinnevik invest in Dafiti
In its fourth financing round, Brazilian online fashion site Dafiti has secured $65m from international investors. In the past two years the company has, in total, pulled $180m in capital. The newest funding round is structured as cash for equity and will be used to strengthen the company's logistical activities and expand its selection of brands and products.
The newest funding round was led by New York investors Quadrant Capital Advisors. The company invested $32m and also has a one per cent share in Dafiti's German paradigm, Zalando. Also involved in the round was Investment AB Kinnevik, known for being the main financier of Samwer brother ventures and a prior investor in Dafiti. US financiers Summit Partners contributed to the most recent funding round, after just last week investing $20m in Lazada, Rocket Internet’s eCommerce store in South East Asia. Prior investors in Daifiti include US bank JP Morgan, which provided €45m funding at the end of August this year.
Dafiti, which was launched in January 2011 with $50m capital, is now available in Argentina, Chile, Columbia and Mexico, along with its home market, Brazil. It was launched by Rocket Internet under the leadership of founders Malte Horeyseck, Malte Huffmann, Thibaud Lecuyer and Phillip Povel.
The selection on site includes over 80,000 products and 700 Brazilian and international brands. With around 1,200 staff, they are the largest eCommerce retailer in the country, offering, as does Zalando, free returns within 30 days.
Translated by Michelle Kuepper
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Last week Zalando, this week Dafiti: JP Morgan backs Rocket Internet by additional $45m
Rocket Internet confirms: €20m from Summit Partners for Asian mega-mall Lazada
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