6. June 2013–
Berlin-based iOS reading app Readmill has announced a partnership with a number of publishers, including UK newspaper the Guardian. It’s also introducing a new book discovery feature called “Explore” – which, according to their blog, is “like a bookstore, except everything is free.”
Launched in 2011, Readmill adds a social layer to eReading by letting users access books, read, take notes, share and recommend within the app plus follow other users, friends and authors. Now, the startup has secured a number of partnerships to improve its offering. Alongside the Guardian, it has digital storytelling app The Atavist and eBook gifting site Livrada on board.
The Guardian and The Atavist are using Readmill’s system to allow direct sales of content from their websites to Readmill... both platforms have built included a "Send to Readmill" button.
The new “Explore” section lets readers download eBooks within the Readmill app, with publishers offering promotions on their books so users can read them for free for 24 hours. It’ll rotate the promoted books to provide fresh offers.
Readmill raised an undisclosed Series A funding round from Wellington Partners, Index Ventures and Passion Capital last year June and has also received an investment from business angel Peter Read. It faces competition from Dotdotot, a fellow Berlin eReading service, which raised funding in April.
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